Digital People- creative, interactive and marketing recruiting and staffing
Creative, Interactive and Marketing Recruiters
Creativity Is Human.
Digital marketing blog from Digital People

Our Blog

IMHO. We’ve been into this recruiting thing for long enough to have formed an idea or two about how it’s done. And, we don’t mind talking about it. But, we also speak Creative and the related dialects of Marketing and Interactive, so the iconoclasts, artistes and technogeeks we love to work with will find something of interest here, too. Come back often. We’re always good for an opinion.

Read our latest blog posts below:

Blog

What to Say to Your CEO: 7 Tips to Come Off Like a Normal Human Being

There comes a time in every employee’s life when he or she will come face-to-face with the CEO — and we’re talking alone. It could be in the elevator, in the break room, or in line for that midday Venti at Starbucks. Wherever it happens, you only have a few seconds to decide whether to […]

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How to Use Social Media to Land Your Next Job

If you plan on going social with your job search, you must position yourself to not only stand out but make an impression that really counts. And here are the best ways to start!

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8 Tips for Recruiting on Social Media [Infographic]

There are so many ways to use social media to attract new talent. To effectively build, grow, and nurture your network, consider these 8 tips.

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Join the Conversation! How Can Employers Help New Employees Feel Welcome?

Starting a new job is stressful. It’s almost like being the new kid in school! It’s also an exciting time for both the employee and the employer, and so it should be a positive experience. A warm welcome can boost job satisfaction, productivity, and retention – a win-win! I recently asked my team to share their strategies for welcoming new employees. Take a read! And then leave a comment on our Facebook page letting us know how YOU think employers should welcome new employees to the team!

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10 Things Successful People Do on Their Lunch Breaks

In our always-on-at-all-costs corporate culture, we often find it difficult to justify taking a few minutes of time for ourselves, let alone a whole lunch hour during the day. But this style of working isn’t just hard to maintain; it can actually be a detriment to our careers. Taking periodic breaks helps maximize productivity and is critical to your mental, physical, and emotional health.

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You Don’t Have to Be Friends with Coworkers — But It Does Make Work More Fun

Creating relationships at work is important. It helps develop your career, build trust, and work more effectively. And, it’s a heck of a lot more fun! Building relationships in the workplace is often easier said than done. There are a number of ways to build strong, worthwhile relationships with the people you work with, and here are six!

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Onboarding Done Right: 6 Ways to Ensure Temporary Employees Succeed

Some of the toughest decisions are people decisions – made even tougher by the costs associated with a bad hire. But some of these aren’t actually “bad hires” – rather it’s due to the onboarding process, or lack thereof. There’s an art to the process, and the following steps can help!

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8 Tips for Starting a New Job and Getting a Strong Start

Getting the job is just the beginning of your journey. You’ve now got to set yourself up for success, and your first few months in this new role will often be the litmus test. How do you ensure a successful start from day one? Find out!

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7 Ways to Prepare for the Baby Boomer Retirement Boom [Whitepaper]

Did you know that 10,000 Baby Boomers retire every single day? 10,000! To help employers prepare for impending workforce changes, we created this whitepaper.

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Advice From the Pros: 9 Tips for Making Your Resume Stand Out

Our company reviews over half a million resumes each year, so it’s safe to say we’ve seen our fair share of good resumes, bad resumes, and resumes that fall squarely in between. While the bad resumes tend to be that way for various reasons, the good ones almost always have a few things in common. […]

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8 Secrets to an Attention-Grabbing, Job-Landing Resume

Six seconds. That’s not a lot of time to catch a reader’s attention, but that’s all you’ve got when it comes to a recruiter reviewing a resume. I thought it was time to share what really can make a resume stand out.  Here are the eight secrets to writing an attention-grabbing, job-landing resume!

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Planting SEEDS: 5 Ways to Improve Your Company Culture [Infographic]

A thriving culture will attract the best talent, increase retention, and improve performance. Here are five SEEDS you can plant within your organization to create a great work environment!

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Must-Reads: 11 Books to Motivate and Inspire Yourself — and Your Team

Whether you’re looking for new ways to think about business, insights into better managing your career, or inspirational stories that change the way you look at life, our staff has shared some of their favorite motivational, leadership, and business books to put on your reading list. Here are some of our recommended reads!

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Slow and Steady May Win the Race, But What’s It Doing to Your Hiring Process?

“Oh, we know what we’re looking for.” I can’t tell you how many times I’ve heard that phrase. Sure, you have an idea of who you want to hire, but this isn’t always the best way to approach the hiring process. Here are nine best practices to improve and expedite your hiring process.

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12 Affordable Ways to Boost Employee Engagement

If you’ve been worried about employee engagement lately, you’re in good company. Seventy-eight percent of business leaders say engagement is an urgent priority. But when companies sit down to discuss engagement, all they can think about is the expense. However, you don’t need to blow your budget to improve employee engagement. Just consider the following 12 strategies!

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Promoting From Within: 3 Traits to Look for in Your Ideal Candidate

Turnover is almost becoming an epidemic, with the number of people quitting their jobs reaching an all-time high in 16 years. Part of the problem is lack of career opportunities. If you’re able to identify your top performers, and then take action immediately, you may just catch them before they head out the door. Here are the three things to look for when choosing a team member to promote from within.

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How to Ask for Help Without Looking Helpless

When problems arise, we let panic set in and allow our basic instinct to take over. It’s fight or flight, which often leaves us defensive or defeated — neither of which are the best way to bring something to management. Before barging into your manager’s office or sending off a convoluted email, we suggest you do the following.

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Job Got You Down? 5 Strategies to Improving Your Happiness at Work

Ask almost anyone about happiness in the workplace, and they’ll likely tell you it’s tied to money, management, or that professional nemesis every office seems to have. But they’d be wrong. Happiness has nothing to do with the job itself — nor does it have anything to do with a boss or a colleague. It has everything to do with you. How you go about tapping into your happiness is entirely up to you, but what we’ve found that works best is the following.

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What Is Employee Engagement? And Why It Matters to Business

Just because someone is a good employee, it doesn’t make him or her an engaged one. Engaged workers are those people who actually buy into your goals and objectives. They’re committed to not just their job but your company, and will do almost anything to help you achieve success. But that’s not all. Engaged workers also provide these six benefits.

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You Are “Crushing It!”

A special thank you message from CEO Geno Cutolo to our valued employees and Talent on Employee Appreciation Day. Thank you for all that you do!

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Can’t Offer Raises? 9 Alternatives to the Traditional Salary Increase

It’s a situation every manager dreads. You have to tell each of your team members that there’ll be no salary increases for the foreseeable future. Far from an enviable position, but one that does come with a silver lining. Money isn’t the only perk that motivates staff. So, the question remains: when you can’t offer people an annual raise, what’s a good alternative? Here are nine ideas.

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Ready for a Raise? 9 Steps for Negotiating a Salary Increase

Many people who deserve a raise are also the least likely to ask for one. In fact, go to any company and you’ll find at least one workhorse who completely underestimates his or her own worth. While discussing pay can be downright frightening, it shouldn’t keep you from asking for a salary increase. Try these nine negotiation strategies to make the discussion that much easier.

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Digital People Receives 2018 Best of Staffing® Client & Talent Awards

We’re excited to announce that Digital People has received Inavero’s Best of Staffing® Award for 2018! This honor is given to less than 2 percent of all staffing agencies in the US and Canada, and we’re thrilled to be recognized!

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How to Recharge Without Going on Vacation

If you’re feeling a bit burnt out and need to recharge, there are plenty of ways to do this from the comfort of your own home, or even the office. Don’t worry about packing a bag; the following can help you reinvigorate your mind and body.

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Top 5 Tips to Setting Competitive Salaries to Attract and Retain Talent

Ask any business where salary ranks in importance for attracting and retaining talent, and you’ll likely get a range of responses. Whatever your opinion, it’s still essential to know whether you’re offering a competitive salary. Employees talk to employees at other companies, and they certainly can do the necessary research to determine if you’re paying them what they’re worth. To ensure you’re setting compensation at a competitive level, we recommend you do the following before posting your next job opening.

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8 Steps to Becoming an Even Better Mentor

We all know mentorship is important. It’s one of the most effective ways of developing – and retaining – new talent within an organization. If someone has recently asked you to become a mentor, or you’re currently working with a mentee, here are steps that will help ensure you’re both getting the most out of the relationship.

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How to Find the Perfect Mentor — and Why It’s So Important to Your Career

Unfortunately, many people aren’t sure exactly how to go about finding a mentor — and an ideal one, at that. They start there searching thinking they need a seasoned professional who’s been in the business for years. While this is often the case, your choice in mentor isn’t about age so much as who will best suit your needs — and suit your needs at that particular time. So, we suggest you consider the following when looking for someone to help you grow your career.

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Frequently Asked Questions About Working with a Recruiter

Many job seekers overlook a potentially useful job search option: recruiters. They genuinely want the best for you, as a candidate. They also want the best for their client, your potential employer — which is why it’s smart to cultivate a relationship with a “search partner” that can help you with your hunt. But before you do, we thought we’d clear up some of the most commonly asked questions about recruiting.

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Top 7 Recruiting & Retention Trends to Watch in 2018

With record low unemployment rates and multiple options for employment, the war for talent continues to intensify. To remain competitive, successful employers are embracing the following seven trends.

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New Year’s Resolutions Aren’t Just for Your Employees

As we welcome in the New Year, the time couldn’t be better for employers to set some resolutions around retention and recruitment. After all, employees are busy making a few of their own, and one resolution in particular could have quite an impact on business. Sixty-two percent of workers made plans last year to change their professional lives. You have an opportunity to make sure your best employees don’t follow through on these resolutions by resolving to set your own.

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Your New Year’s Resolution: Find a New Job

According to a recent report on current job trends, more than 6 million positions are still waiting to be filled. If you’re among the 62 percent of people who are planning to make a professional change this New Year, you may be wondering how to make it happen. The following tips are often a good place to start!

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Let’s Take a Look Back at 2017

Check out our (short but sweet) 2017 highlight reel. 2017 was a busy year!

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How Volunteering Can Help You Land You a Job

Volunteering helps non-profit organizations deliver their mission to improve the community. In turn, it helps you feel useful and productive, thus improving your confidence and self-worth. Making a difference in the lives of others is rewarding and life-changing.

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Corporate Giving: 7 Initiatives That Won’t Break the Bank

Over the last decade or so, the business community has seen quite the surge in corporate-giving initiatives. After all, corporate social responsibility (CSR) naturally improves a company’s image. If you’re not a big corporation, which often has an entire team focused on CSR initiatives, you may be wondering what you can do to help others. Finding ways to give back can take a lot of creativity, but the following may help produce some ideas for your company.

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How to Design Workplace Philanthropy Programs That Improve Retention

Creating a workplace philanthropy program is one of the best ways to improve a company’s reputation in the community. But workplace philanthropy, and the reputation that comes with it, also does a lot for a company’s ability to both recruit and retain talent. Learn how your organization can create philanthropic initiatives that benefit both the business and the community-at-large.

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8 Tips to Keep Co-Worker Gift-Giving Merry and Bright

Whether giving a gift to a coworker-turned-friend or participating in an office gift exchange, you’re probably left wondering what to buy. After all, holiday gift-giving in the workplace can feel like a minefield — especially for those new to the job. If gift exchanges are allowed in your organization, these eight tips are often a good place to start.

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A Company’s Guide to Holiday Employee Gift-Giving

Deciding what to give employees is often the hardest part of the holidays — second only to how much you should spend. While giving gifts to your team isn’t mandatory, nor is it allowed in all organizations, you probably want to show them just how much you care. Here are some ideas on how to get gift-giving right this time of year.

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Business Etiquette: Our Guide for Navigating Any Office Event

About this time of year, a bevy of articles hit the web giving advice on how to best navigate the office holiday party — a party often filled with its fair share of faux pas. But instead of just focusing on this often-awkward celebration, and how to avoid being “that guy” at the bash, we thought it might be best to provide a guide on how to handle yourself at any business event.

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We Challenge You to Random Acts of Kindness for World Kindness Day

Being kind doesn’t cost a thing. In fact, investing in some kindness can provide you quite the return. Research shows that altruism can actually make you happier. It’s also been known to make you feel stronger, calmer, and more energized. Talk about getting a jump on the day. Besides, engagement in the workplace, which comes […]

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National Boss’s Day 2017: Gift Ideas for Almost Every Boss

Business etiquette tells us gift giving in the office traditionally comes from a boss to an employee. You should never feel obligated to purchase a gift for a superior. Besides, appearances being what they are, even the most innocent of gifts could seem to colleagues as an attempt to “buy” your way into someone’s good […]

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Happy 35th Anniversary – To Us!

This week marks 35 years in business for Atterro, Digital People’s parent company. Our founder, Jeff Dobbs, started this company in 1982 with nothing but core values; integrity, hard work, professionalism, world class service, community involvement, and fun are just a few of those values that still guide our company today. Thank you to our […]

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It’s National Staffing Employee Week – Thank You!

Dear Valued Talent, I want to take a moment to express my sincere gratitude for the outstanding work you do every day. Talented employees like you create the success of each of the companies we serve across multiple industries and drive positive results for all of us. On behalf of the entire Atterro organization and […]

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Are You Ready for National Staffing Employee Week [September 18-24]?

Staffing Employee Week – September 18-24 – is the perfect time to acknowledge the contributions contingent workers make to your organization. We all want to feel that we matter. This need is just as real for temporary employees as it is for traditional employees. Here are a couple ways to show your appreciation for their […]

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Frank Ottolino Recognized as Mentor of the Year

Congratulations to Frank Ottolino, managing director of Digital People-Chicago, for receiving the Pat Wheelless Mentor of the Year Award! Each year, the Chicago Association of Direct Marketing (CADM) recognizes a member who has made an outstanding commitment to being a positive influence in the life and career of others. The award is named for Pat […]

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More Than a Pretty Good Show

The Digital People team had a great time at The Show 2017, AdFed Minnesota’s annual award event that celebrates the best creative Minnesota has to offer.

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A Look Back on 2016

Happy 2017! We hope you had a happy holiday season. We’re excited for what the coming year has in store! Before we get too far into the new year, we want to take a moment to reflect on 2016. After reviewing many of the memories captured in photos, we decided to put a video together […]

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Contingent Workforce Management Solutions (Staffing Industry Analysts)

Contract labor has become increasingly popular, yet it also presents a number of challenges. Joshua Smith, VP of Business Development with Atterro, Digital People’s parent company, recently wrote an article for Staffing Industry Analysts with contingent workforce management solutions.

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You’re Invited! DP Show Up Round Table Discussion (9/15/16)

Join Digital People and company at Fulton Brewery on September 15th for DP Show Up, a round table with some of the area’s most successful creatives and business leaders.

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Cross-Training Tips (PKWY Magazine)

If you are looking to improve your cross-training program, check out this article published in PKWY Magazine with 6 quick tips.

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2016 Midyear Hiring Forecast Released

Now that we’re in the second half of 2016, it’s a good time to get a pulse on hiring for the remainder of the year. Check out the key findings from CareerBuilder’s Midyear Forecast.

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Managing Your Workforce During the Busy Summer Months

The kids are out of school, the weather is warming up, and the beaches are calling. Employees will also soon be taking time off. Are you ready?

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Tips for Hiring New Grads (The Staffing Stream)

It’s graduation season! If you’ve been thinking about hiring a new grad, check out this article published in The Staffing Stream with 3 mistakes to avoid.

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Hiring Trends: The Rise of the Contingent Workforce

The traditional workforce is changing. Today’s average mix of contingent workers has grown to 18%. Discover how businesses are adapting to this trend.

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Tips for using technology to communicate at work

Using Technology to Communicate at Work

There are many ways to communicate at work. Before you shoot off an email, text, or instant message, make sure you’re using technology appropriately.

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Staying professional at work

How to Keep It Professional While Still Being Yourself at Work

Being yourself at work while staying professional can be challenging. Use these tips to help overcome this obstacle.

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How to stay motivated at work

Turn Up Your Motivation

Motivation is like a cup of coffee. It starts hot, but it can cool off unless you keep freshening it. Check out our tips for staying motivated at work.

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6 Tips for Hiring Seasonal Help

Seasonal staffing can be challenging, but it doesn’t need to be stressful. Here are a few of our top tips when it comes to hiring seasonal short-term help.

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Job Hunting 101

Job Hunting: How to Land Your Dream Job

Unemployment rates have dropped and an estimated 36% of employers planning to hire. Use these job hunting tips to improve your chances of landing the job!

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Secrets of networking

8 Networking Secrets

Your next job likely won’t come from a job board, rather through your professional network. How do you build a network? Check out our 8 networking secrets!

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Interview tips during the job hunt

Getting Noticed: Job Hunting Tips Part 3 – Interviewing

You did it! The hiring manager chose you as a top candidate for the job. Now it’s time to stand out during the interview.

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Leverage Social Media in Job Searching

How to Leverage Social Media in Your Job Search

Learning how to leverage social media in your job search can be tricky, but we’ve got some useful tips to help navigate the employment field.

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Getting Noticed: Job Hunting Tips Part 2 – Applying for Jobs

When applying for jobs, you can be sure that other applicants are using everything in their arsenals to land the job. Here’s how to do the same!

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How to Begin Your Job Search

Getting Noticed: Job Search Tips Part 1 – First Steps

The work to find a job begins long before you send your resume to a potential employer. Here are a few first steps every job seeker should take.

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Increase Your LinkedIn Presense

Increase Your Online Presence Through LinkedIn

If you’re looking to increase your LinkedIn presence, learn how to take full advantage of LinkedIn and this social platform to find success.

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Interview Questions You Should Be Asking

Interview Questions You Should Be Asking

Asking good questions during an interview will show that you’re interested and prepared. What qualifies as a “good question?” Here are a few ideas!

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How to partner with a staffing agency

5 Tips: How to Successfully Partner with a Staffing Agency

A staffing agency provides access to top talent and makes the hiring process more efficient. Here are 5 steps you can take to maximize the benefits.

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How to prepare for your next promotion

Prepare for Your Next Promotion Now

If you’re planning to prepare for your next promotion, here are some things you should keep in mind.

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Kicking Off 2016: How to Stay Healthy in the New Year

Use these 9 tips to help you start 2016 out right and to stay healthy in the new year.

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Survive & Thrive On Your First Day on the Job

Starting a new job brings a mix of emotions from excitement to anxiety. Follow these tips to make a great impression on your first day.

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Promoting workplace and employee wellness

Promote Employee Wellness in the Workplace

Employee wellness programs are not just nice to have, they are proven to improve productivity and increase morale. Here are a few ideas for your workplace.

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How to prepare for an interview

The Best Way to Prepare for an Interview

In order to nail an interview, you need to strategize and practice. Follow these 5 tips to ensure you are confident and well prepared!

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Professional development ideas

10 Killer Professional Development Ideas for Your Staff

If you want to be recognized as top employer, it’s imperative to embrace ongoing professional development. Read our 10 doable ideas!

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How to negotiate a salary raise

Killer Salary Negotiation Tips

Are you ready to talk money? And possibly even negotiate salary? Use these strategies to help you get the pay you want and deserve.

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How to break the ice at networking events

15 Ways to Break the Ice at Networking Events

Networking is important, but it can be intimidating. If you struggle with starting a conversation, consider these 15 icebreakers.

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Discover what makes a great employee

7 Traits of Rock Star Employees

Finding an outstanding employee requires looking beyond skills, education, and experience. Discover ideal traits and how to identify them.

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How to search for a job while employed

How to Look for a Job While Employed

Looking for a job while still employed can be tricky! Follow these do’s and don’ts to remain professional and turn your current manager into a future reference.

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How Do I List Contract Work on My Resume?

How Do I List Contract Work on My Resume?

You may be wondering if contract work has a place on your resume. It does! Learn three tips for listing temp work on your resume.

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How to Clean-Up Social Media Sites

How to Clean-Up Social Media Sites

There’s a good chance that employers will check out your digital footprint before offering a job. Use these tips to clean up your social media accounts.

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Resume Checklist: How to Select Top Candidates

Tasked with reviewing a stack of resumes and feeling overwhelmed? Use this resume checklist as a guide to make the process painless.

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How to Hire for a Cultural Fit

How to Hire for a Cultural Fit

To attract and retain the right people, employers are encouraged to create a meaningful work culture. Learn how to hire to protect and enhance this culture.

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6 Tips to Survive Your Next Networking Event

6 Tips to Survive Your Next Networking Event

Networking events are a great way to advance your career, but they can be awkward. Follow these tips to become a natural networker.

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The #1 Resume Rule To Follow

Resume Rule #1 – Are You Following It?

You don’t need to be William Shakespeare to compose a solid resume. You do, however, need to follow this resume rule.

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Laura Kelley- Senior VP of Professional Services

Meet Our Senior Leaders: Laura Kelley- SVP of Professional Services, Atterro

For the next few months, we will be profiling leaders of all levels at Atterro. We hope these insights allow you to better get to know our leadership team, and use their advice and tips in your searches for talent or a job.

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Tips for Hiring Short-Term Help

Tips for Hiring Short-Term Help

When seasonal demands require increasing your workforce, consider these hiring tips to ensure that you have a dependable short-term workforce.

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Working with a recruiter

What You’re Missing By NOT Working with a Recruiter

A recruiter provides a number of benefits for job seekers. Wondering what you’re missing? Check out our top 10 reasons to work with a recruiter.

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5 Takeaways from the Art of Recruiting Docufilm

Shannon Sanderson, senior creative recruiter, was recently featured in a documentary about the recruiting profession. Get the highlights and watch the film.

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Soft Skills 101

Learn why soft skills matter – often, even more so than technical skills – and which soft skills most employers look for in an employee.

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Meet Our Senior Leaders: Michelle Decker- Hunter Hamilton

For the next few months, we will be profiling leaders of all levels at Atterro. We hope these insights allow you to better get to know our leadership team, and use their advice and tips in your searches for talent or a job.

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How to prepare for a behavioral interview

How to Prepare for a Behavioral Interview

Before you walk into an interview, it’s wise to consider what competencies the employer may be looking for. Let Digital People help you prepare.

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Our Docufilm Debut: A Peek Inside the World of Recruiting

One of our senior recruiters was recently featured in a documentary about the recruiting profession! Learn about the film and watch a snippet.

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Get Noticed by Employers on LinkedIn

Learn simple ways to optimize your LinkedIn profile so that your “online resume” is professional and gets noticed by hiring managers.

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Top 7 Tips for Working with a Recruiter

Don’t job hunt alone! Learn how to work with a recruiter to get expert advice and access to jobs you would miss on your own.

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Learn the differences between the three types of employment

Contract, Contract-to-Hire, and Direct Hire Employment: What’s the Difference?

Learn about the three types of employment – contract , contract-to-hire, and direct hire – to better determine which type is best for you.

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5 Ways to Check Out a Prospective Employer

When preparing for an interview, it’s important to learn more about the company, what questions to ask, and if they are a good match for you. Here’s how!

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What Makes Each Generation Tick in the Workplace

Today’s workforce includes multiple generations – each with their own work styles and values. Learn how to effectively motivate a multi-generational team.

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Employers Need to Be a Talent Magnet in Today’s Competitive Job Market

Hiring managers within the creative fields are finding that the tables have turned. With record-low unemployment rates and multiple options for employment, employers are finding that they now need to be creative when it comes to attracting and retaining talent. It’s become a job candidates’ market.

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Seven Ways to Find Happiness in a Job You’re Not Digging

Seven Ways to Find Happiness in a Job You’re Not Digging

Feeling “blah” about your job? These seven tips will help you breathe new life into your job and achieve greater job satisfaction.

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Ten Tips to Take Control of Your Time

Ten Tips to Take Control of Your Time

Get more done in less time with these 10 time management tips based on Benjamin Franklin’s proven principles.

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The Secret to Small Business: Outsourcing

The Secret to Small Business Growth: Outsourcing

Successful business owners recognize that while they can do it all, small business outsourcing is a better solution. Learn how to make it work for you.

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5 Ways to Feel Better While On the Job

To Your Health! 5 Ways to Feel Better While On the Job

Avoid feeling rundown and zoned out by implementing these five health tips while on the job – they’ll help you handle stress and perform at your peak!

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Why Summer is a Great Time to Partner with a Staffing Agency

Those in charge of staffing often find this time of year difficult due to seasonal demands, employees taking summer vacations, and employees asking for greater scheduling flexibility. These challenges can be greatly eased with the help of a staffing agency.

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Achieving Work-Life Balance

Work-Life Balance: Challenge Accepted

To help you feel satisfied on the job and at home, read these seven common work-life balance challenges and how you can overcome.

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Surprising Perks to Volunteering

Making a difference in the lives of others is rewarding and life-changing. There’s another benefit: volunteering can also boost your career and job search.

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Five Ways to Rock New Employee Onboarding

Five Ways to Rock New Employee Onboarding

Follow this employee onboarding checklist to create a productive, top-performing team of rock stars with all of the tools they need to do great work.

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How to Net Results in Networking

Networking is about listening and building relationships. When it comes to networking, it’s far more important to ask others what they need before you ask for what you want. To build a relationship, you ask questions of the other person and by doing so you come across as authentic and genuine. Take the time to […]

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DP Show Up: Recaps

We would like to thank everyone who attended our recent resume and portfolio review events in Minneapolis, Chicago and Boston. The Nerdery and Elephant & Castle made great venues for our reviewers to be able to sit down one-on-one with attendees to give feedback on resumes and portfolios. These tips are a great way to […]

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Careers and Jobs in Boston: An Outlook

Here’s one thing we know: Boston is a great place to do business and, likewise, a great place to pursue your career. Boston’s creative industries are among the fastest growing sectors in the region. In fact, technology and professional services are predicted to transform the pattern of job growth for Boston.

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Generational User Experience and Why it Matters

One of the biggest mistakes in creating a user experience is to try to be “everything to everyone”. When determining the primary audience for your website, it is wise to not only consider the content that is relevant to them, but also the functionality and the audience’s use of technology.

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The Science of A/B Testing

David Ogilvy once said, “Never stop testing, and your advertising will never stop improving.”  We’d contend that this phrase can be used for your website performance.

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LinkedIn and The Job Search

In an ever-increasing world of online technologies, LinkedIn has become an instrumental website for job seekers’ searches for new positions and new connections. If you know how to use LinkedIn correctly, it can be a powerful tool for everyone in today’s workforce.

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In Digital Marketing, Content is Key

Remember the days of planning ad campaigns across multiple mediums along with PR campaigns for each company initiative? The goal was to sell hard and sell often. Prior to the internet, people were attentive to these messages. Today, with all of the devices available and attention spans for messages surrounding a product or service getting shorter and shorter, inbound marketing is king.

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The Emergence of the Marketing Technologist

We can all remember the days of IT and what that department traditionally was responsible for each day.  With technology becoming so vast and much of it moving to cloud-based solutions, IT has taken on a significant amount of new projects and roles in companies everywhere.

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AIGA Design Therapy

AIGA Design Therapy I recently sat on a panel discussion for AIGA MN called “So… You Need a Little [Design] Therapy.” The intent was to help emerging designers, and designers stuck in a rut, get re-inspired to think about their books and building their experience in a different way.  We all know doing the same […]

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